Way To Your Own Business – Bulk SMS Service

Passage For Your SMS To Travel: SMS Gateway

Communication is an inevitable part of the life whether personal or professional. Now days, due to growing mobile technology and use of internet, anyone is just a click-away. We often use short messages service for our time to time communication.

About Bulk SMS Gateway

Bulk SMS Service is also being used by the different organizations to promote their business, do marketing of their products, sending alerts and reminders to the customers and even wishing customers on their special occasion to build a strong and long-term relationship with the customers. Any SMS whether personal or in bulk needs to pass through a series of connections know as bulk SMS gateway provider. This acts as a transmission tool used by the telecommunication companies. With the help of this network, one can send and receive messages.

Main Role Performed By Bulk SMS Gateway

Since, bulk SMS service provider are purposely used for the promotion and branding of the products and services offered by a business, they are sent to the prospective clients for the same. Bulk SMS gateway is no different with the simple gateway just that it works with multiple operators those provide such services. It is not difficult to build. Gateway is a passage for something to pass. As in case of sending messages also, it requires a gateway, whether it is a single message or in a bulk. In simple transactional messaging, there is one to one passage for sending and receiving.

On the other hand, there are multiple network entities in bulk messaging. A third party usually creates Bulk SMS gateway that mostly purchase a short code from more than one telecom companies. They pay an annual or monthly amount, as per the subscription plan, to the bulk SMS provider to own that code. Then these companies integrate the code with their gateway for providing the service.

Transactional bulk SMS provider then purchases a specific number of messages from the telecom companies, depending upon the individual rates, which the gateway provider can send to the users belonging to any network. Huge discounts are offered for such services. Further, the gateway provider sells this SMS capacity to different users like schools, hospitals, banks, hotels and many other business organizations and uses his short code to send messages on behalf of the user.

Nothing Wrong In Being Choosy: Choose The Best Bulk SMS Gateway

Bulk SMS India is a great tool for marketing and business growth. It is very important to choose a right gateway. Some factors are required to be checked before choosing one. Firstly, try to go for a company that provides free trial before actual process starts. This helps, in analyzing the effectiveness of the service and risk involved in the entire process, that too free of cost. Secondly, gateway must use aggregation along with the short code in order to facilitate delivery of messages in a very short duration. Then go for the companies that offer advanced marketing solutions including contests, polls and messages those can be scheduled, on a regular basis.

Since, bulk messaging is a low profit margin business; judiciously chosen gateway can multiply the earnings and help in strengthening the user’s faith on the service provider.

You Can Also Read – Why Bulk SMS Deepen The Customer Rapport?